Automatic bidding In this bidding option, Facebook places an automatic bid in each auction. The bid is calculated to spend all of your specified budget while accumulating the most results for your ad. Facebook wants its users to trust the platform to get the most results at the best possible price. Jordan Phone Number List If you're still trying to gauge an "average" cost per conversion Jordan Phone Number List on Facebook, this may be a better option for you. However, to be truly competitive with your bidding and to ensure you reach that next level of quality user, manual bidding is the way to go.
Manual bidding As with many aspects of online advertising (and life), Jordan Phone Number List you can trust a platform that is inherently designed to take your money to make decisions for you. or you can take control. of the vehicle and get where you want to be without all the lint. Manual bidding gives you strategic control over your ad delivery and can lead to better results at a lower cost than automatic bidding. The manual bidding method is slightly different depending on how you choose to Jordan Phone Number List optimize your delivery: How to Compete in Optimizing Facebook Ads for Ad Delivery It's more beneficial to optimize ad delivery for the result you're looking for.
Facebook's delivery system and auctions are optimized for the desired action in each campaign objective. For example, when optimizing for conversions, Jordan Phone Number List Facebook looks for individuals in the audience who are most likely to convert or take the specified action. The only time I would suggest using the other delivery methods would be if you have a smaller audience and are confident that the audience will convert or take the action you want. Jordan Phone Number List When bidding manually for actions such as conversions or clicks, you have two options, maximum or